By Amy DeLouise, Producer/Director

Film festivals and industry events are back in person! Can we remember how to do this? Here are some of my top tips.

 

Digital scans

Most conferences now include QR codes on badges. The good news is, they scan right into your contacts. The bad news is, you might not really remember these folks. So, I take photos to remind me of key meetings, and often take a selfie to share afterwards with an email follow up.

Bring business cards

With the digital scans mentioned above, it may seem like business cards aren’t needed. But I can’t tell you how many people appreciate them. First, it’s a tangible connection to you. Second, the person can jot a note right on your card. And third, in many countries a card exchange is required to begin a serious business exchange. Check out Moo.com for nifty card options. You can even include a QR code that goes right to your website or demo reel.

Networking tips

Instead of, “What do you do?” Ask, “Where are you from?” Most people are happy to talk about their hometown. And you might remember each other better with this conversation starter, too. If you do decide to pitch someone with your “elevator pitch” be sure it honed to about :30 for a 3-floor trip, not an elevator ride in a high-rise!

Get out of your comfort zone

Planned meetings are great at key industry events. But nothing beats serendipity. I’ve bumped into countless people over the years who have led me to key clients, collaborators, and vendors. So don’t make your every moment be scheduled—enjoy kismet!

Follow up

Most people are swamped with unread emails the week following a major film festival or conference. So, I’d suggest waiting 2 to 4 weeks to follow up, unless there was a mutual agreement for something sooner.

Try local transportation

Local transportation is where you’ll get to meet, well, the locals. So, while it’s fun to hang out with conference attendees, don’t forget to try local metro or bus systems. Many events will include vouchers for free or discounted transportation during your stay.

Stay healthy

Ever since losing my voice before hosting a major livestreamed session at NAB Show, and getting an emergency delivery of a box of these from a colleague, I’ve been a believer in Prince of Peace Ginger Honey Crystal “tea”. Also lozenges, plenty of water, and protein bars (these vegan Hazelnut ones from Trader Joe’s are pretty tasty). Of course, hand sanitizer has always been a must, and now more than ever. Get the kind that can snap onto your backpack or purse.

I’ve been so happy to get back to in-person events. Hopefully with these tips, you will be too!

How to Network at Live Events by Amy DeLouise

Amy DeLouise

Amy DeLouise is a writer and digital creative director getting used to the new work-from-home world of remote production. She blogs about production issues, and has authored a variety of LinkedIn Learning courses and a new book on nonfiction audio from Routledge Press.

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